In a PC market that is not doing well, even if a recovery is expected for next year, the success of Chromebooks is not going unnoticed. Laptops running Chrome OS are a big hit with schools who value their portability and, more often than not, low price. We should also add that these PCs are also good candidates for occasional gamers, as Chromebooks allow streaming without having to invest in a large configuration.
Such success has not escaped fPC manufacturers who increasingly offer a Chromebook model alongside their more classic ranges. Apple would also like to capture a share of the important market represented by educational institutions. Although the Apple firm offers light and powerful devices with its MacBook Air, their price remains too high to convince establishments which have less and less budget to equip students. It is rumored that Tim Cook would like to remedy this. Apple would consider producing a low-cost laptop.
Apple would prepare an affordable MacBook for the National Education
According to the Taiwanese site Digitimes, Apple could launch a new range of affordable laptops as early as the second half of 2024. According to the journalists, the device in question will still consist of an aluminum body, but the internal components will be fine. different from those found in MacBook Pro and MacBook Air current. The idea, in fact, is to save on the price, and therefore the quality, of the spare parts.
What credence to give to these rumours? The Digitimes article being very sparse in detail, it is obviously necessary to take this information with tweezers. Apple is known for constantly revising its prices upwards, and not the other way around. That said, Chromebooks are such a hit with schools, it sold 33.5 million in 2021that the lure of profit could convince the firm to launch an offer dedicated to students.