Tech News Desk – Just imagine that you are busy in some important work and your mobile rings. And when you pick up the call and find out it is marketing call or spam call. Itching is quite common in such a situation. Along with this, such incidents have also been happening almost daily with someone or the other. To prevent this, TRAI has recently introduced some new rules. TRAI had announced that telcos would use AI spam filters to block spam calls and messages. This new rule has come into force from 1 May 2023. There has definitely been some reduction in spam calls from one date, but even now this problem has not been completely cured. Right now there are many users who are getting spam calls on their phones. Know how far this matter has reached.
received many spam calls within two days
Talking only about TV9’s digital office, there are 20 people who have received spam calls on their phones on May 1 and thereafter. The screenshots shown below testify to this. It is clear that the game of spam calls is still going on across the country. The spam calls shared above are received on Airtel SIM cards. While Airtel was the first to officially announce that the company would be using AI filters for phone calls and messaging services. At the same time, cases of spam calls have not been seen on Jio’s number. Vodafone Idea has also launched the Caller ID feature, but its customers are still receiving spam calls.
What is TRAI’s new rule?
According to TRAI, telecom companies are required to use AI spam filter for phone calls and message service. Through the new rules, TRAI wants to reduce the cases of fraud and harassment. Companies like Airtel, Jio, Vodafone Idea and BSNL have been asked to install AI filters.
What does AI Spam Filter do?
Marketing or promotional calls and messages will be identified by the AI filter, then blocked. According to the new rules, telecom companies will have to provide caller ID feature. It will show the name and number of the caller on the screen. This will make it easier for users to identify incoming calls. Along with this, the 10 digit mobile number used for fraud and spam will be closed. Now it comes to the point that despite the announcement of TRAI why spam calls were not banned? So tell that the ban on spam calls has started from May 1, but it will take some time to become fully active.