The digital offer continues to increase and to all the channels that we can already access, another new one is added that comes under the umbrella of ATRESPlayer. A new free channel, with continuous programming for 24 hours and intended for the youngest of the house.
The Atresmedia Group thus incorporates a new free channel under the FAST format, an acronym for Free Ad-Supported Television, the same way of working that Pluto TV uses, for example. A format that is committed to advertising and that is becoming more and more fashionable. The channel receives the name of Flooxer and it will be the place to find exclusive content and live programming.
Destined for the youngest
This name is not new on the platform, because with Flooxer we are talking about the young brand of Atresmedia, a nomenclature that already existed and that now will also have a linear channel in ATRESplayer.
Flooxer joins the rest of the channels on the Atresmedia TV platform. There are Antena 3 and laSexta, how the best known, but also Neox, Nova, Mega and Atreseries.
Flooxer will be a space in FAST format aimed at covering the offer for the youngest audience with exclusive premieres, original and native content from Flooxer, as well as special programs and live events.
Among the programs that can be seen, there is original content in the form of series such as “La Reina del pueblo”, “Albanta”, “Gente Hablando”, “Looser”, “+ de 100 Mentiras”, as well as programs such as “Crímenes online” or “Entre Vistas by Auronplay” or documentaries such as “You are my movie”, “Follow San Francisco” or “El Náutico”. There will also be room for other programs such as the new season of Rabia, Las Uñas, ¡Martita!, with Martita de Graná, or the new Squad.
For the start of Flooxer, Atresmedia TV has chosen Rabiapresented by Chuso del Campo, in a special broadcast that will be broadcast live on March 23 at 8:00 p.m.
Via | antenna3
More information | ATRESPlayer
In Xataka SmartHome | I have hundreds of channels, more content than ever and I watch TV less than before: when more does not mean better