The only way to continue making money in the audiovisual world is by launching films and series at will. And, if possible, that each of the productions generate economic benefits. This is not easy, far from it, which is why there are not so many companies that can afford it.
But at Disney they can for many reasons, and the first -and most important- is because they are a giant in the sector with millions of customers and dozens of great sagas that give a lot of money every year. And to make money you have to keep making movies, something they are immersed in.
The CEO of DisneyBob Iger, announced Wednesday that several sequels to his popular animated films are on the way. Some are so famous that you will be very happy to know that there are new adventures afoot.
“I am delighted to announce that our animation studios are preparing sequels to some of our most popular franchises: Toy Story, Frozen and Zootopia.“Iger said in Disney’s earnings call for the final quarter of 2022.
An atypical 2023 with the fight of the streaming platforms to the red
Although Bob Iger went on to say that Disney would have more to share about the productions soon, what is clear is that they have decided to revive two of their most important and beloved sagas at a time when Netflix, HBO Max and Disney+ they are trying harder than ever to attract new customers.
And it is that, in the case of Disney, the movie Lightyear (a prequel to the Toy Story movies) performed well below expectations, while Toy Story 3 and 4 grossed over $1 billion at the worldwide box office respectively.
Frozen 2 also surpassed $1 billion when it opened in 2019.. For this reason, at Disney they have decided to play it safe with sagas that earn billions at the box office, ensuring investment and profits for next year.
Toy Story 4, released in 2019, earned critical acclaim with a score of 97 on Rotten Tomatoes. On the Frozen 2 side, it scored a 77, a drop from the 90 of the Frozen 2013 original. We’ll see if the investment generates blockbuster movies loved by the general public.