Elon Musk has plans for Twitter in terms of generating revenue. This will increase turnover in the coming years.
Elon Musk bought Twitter a few weeks ago. platform microblogging most famous in the market faces important changes for the coming months. This is so due, above all, to the disruptive bet that the tycoon will make with the aim of adapt this business model to your needs business. The increase in income seems to be the key to understanding the company’s operations in the medium and long term.
Currently, despite the existence of the Blue variant, most of the income of the blue bird’s social network comes from advertising. Yeah, those commercials you see when doing Scroll for your timelime is the main source of income for Twitter. Elon Musk wants to expand other additional pathways, so it has a plan to achieve it in the medium term. There are several keys that explain new ways to obtain a greater amount of money in cash.
Let’s see what are the favorite bets of the South African tycoon, how you expect to gain a higher income stream than the current one and, of course, why there is this need considering the level of competitiveness that exists in this era of digitization. It is worth remembering how in his purchase bet he promised the bank a higher billing in order to assign credits. This is what the operation could be completed with, so it has some influence.
Increased advertising revenue and expanding subscription services
Elon Musk is aware of the importance of getting better performance on Twitter. Therefore, he will accelerate advertising revenue and, in addition, will increase the number of functionalities of your service subscription, Blue. It should be noted that this special content program is largely unknown to the public, so increasing its visibility could allow for higher monthly billing. This will be the main factor to understand the success of this company.
If a few weeks ago we were surprised by the bet of incorporating a button to edit tweets, today we see how a subscription of 2 or 3 dollars per month could serve as a claim to have other features. According to the Digital Trends portal, this service could grow to 69 million users for 2025 and 159 million for 2028.
Another income line could be related to the possibility of integrating payment services, as well as additional gateways such as PayPal, a service that would increase the possibilities of using Twitter in the social network market. This type of additional services would attract the public, so it would have a direct implication in the generation of income through advertising. It should be noted that Elon Musk expects to increase users from 217 million to 600 million in 2025, reaching 931 million in 2028.
Finally, it is necessary to mention the presence of an apparent additional source of income. Apparently, Elon Musk could have an ace up his sleeve about which little data is yet known. Although the details are unknown, analysts close to the company suggest that it could serve to obtain up to 9 million subscriptions in its first year, and may reach 104 million users in 2028.
Related topics: Applications