According to The Wall Street Journal, the streaming service will expand its preview pool early next year, with the current approx. group of 2,000 people expanding to reach tens of thousands of subscribers worldwide.
When Variety reported on the company’s focus group earlier this year, the publication has been around since May 2021. of Netflix He said he asked some of his subscribers if they wanted to join “a community of members to watch and give feedback on upcoming movies and TV shows.” Apparently, Netflix asks these group members to watch a few shows and movies that won’t be released for another six months, and then viewers send the company a survey form telling them what they like and dislike.
Netflix will expand the number of ‘preview viewers’
In The Journal’s more recent report, the streaming service’s group “Netflix Preview Club” and said that Don’t Look Up, starring Leonardo DiCaprio/Jennifer Lawrence, was one of the films that benefited from this feedback. The movie was very serious in the beginning, preview group members told Netflix, and the creators of the movie listened to them and increased the comedy elements in the movie.
of The Journal as stated, Netflix, It’s known for giving creators a lot of creative freedom, so running a preview group has been a challenge for broadcast. It seems that the company was careful about sharing the feedback with the creators and did not force any changes to be made. The decision whether to make some changes based on the feedback from the previewers is still left to the creators.