Mark Zuckerberg and Meta want to follow in Elon Musk’s footsteps on Twitter.
The North American company seems to have realized that the world of subscriptions It can be an interesting place to do business and that is why it has recently published a statement in the Meta press room, where it points to the arrival of Goal Verified. This would be a service intended for those people who want to be verified and that, in addition, seek to be protected and one increased visibility for your content.
For now, Facebook and Instagram They will be the first social networks to integrate this service, of which we have already shown you tricks, such as sending silent messages on Instagram or activating the dark mode on Facebook.
Meta begins to show its new business model with subscriptions for content creators
The power of subscriptions is about to be unleashed in Meta and from this very week they will be the Australian and New Zealand users those who can start using the service of the company chaired by Mark Zuckerberg. As stated in the statement, the profile verification will be exclusive of Facebook and Instagramfor the moment, and it will be independent on both platforms, so if someone wants to carry out the process on both social networks, they will have to pay twice the money. The subscription will be priced at $11.99 per monthif it is done through a Web navigatorand of $14.99 per monthif it is done through the applications of Android and iOS.
To help creators establish their presence, Mark Zuckerberg just announced that we’ll begin testing Meta Verified, a subscription bundle that includes account verification and access to support and increased visibility. https://t.co/UUhIfH07h1
—Meta Newsroom (@MetaNewsroom) February 19, 2023
This subscription will not only include the check that many content creators enjoy today, that you will need a government identificationbut you will also have these benefits for subscribed users:
- Protection against impersonations identity, with monitoring of those who try to impersonate the user in question.
- Help with a real assistant for problem solving.
- Increased visibility and reachespecially in areas like search, comments and recommendations.
- Exclusive functionalities.
- exclusive stickers for posts on Facebook and Instagram.
- 100 monthly stars on Facebook to support other creators.
For now, businesses will not have the option to enter the field of subscriptions and the Users may not use pseudonyms as a name, since both Facebook and Instagram will only allow you to verify profiles with real names. Already with the verification in progress, users will not be able to change the name, username, date of birth or profile image, without going through the verification process again.