10 days have already passed since the Kings League was inaugurated, the 7-a-side soccer tournament promoted by Ibai, Piqué and many other stars and content creators. After 10 weeks of games and shows, the project continues to reap enviable figuresand everything indicates that the Kings League has come to stay.
The tournament is leaving us with memorable moments, such as Ronaldinho’s return to the pitch during the eighth day of the competition and causing the highest audience peak of the entire tournament (more than 2 million viewers). This last day has also left us with special moments, and the great community that has been forged behind this project shows that the Kings League does not need big stars to continue being a success.
Some enviable numbers and shows that the project has been a success
The numbers speak for themselves. And it is that since the beginning of the competition, the Kings League has managed to gather hundreds of thousands of people every Sunday in each game. This ‘Kings League Sunday’ trend has brought this tournament to glory, and all indications are that this has only just begun.
📊 #KingsLeagueJ10 | Our data in #Twitch, #Youtube, #TikTok and #Facebook 🧐:
👀 Average audience: 𝟑𝟕𝟖𝐊
🔥 Golden minute: 𝟕𝟐𝟕𝐊 [ANIQUILADORES vs PORCINOS]
⚽️ The league channel, the only one to broadcast all day, contributes 𝟕𝟔% of the total audience pic.twitter.com/yXzcd75yKF
– TVTOP Spain (@tvtop_es) March 12, 2023
During the tenth and last day, the event has had an average audience of 378,000 viewers between Twitch, YouTube, TikTok and Facebook, according to the TVTOP Spain account on Twitter. The maximum peak of spectators was achieved during the match between Aniquiladores and Porcinos, achieving a whopping 727,000 spectators waiting for the match in which Aniquiladores prevailed after so many penalties.
These figures are lower than those of the first three days of the Kings League, where the competition reached figures between 450,000 and 654,000 spectators on average according to TVTOP Spain. However, there is less to know who will win this tournament, so the figures are expected to rise from the next day.
Although these last two days cannot be compared to what was harvested in figures during Ronaldinho’s return to the field, it is clear that their numbers continue to hold in the absence of a day for all the matches of the classification table to end. Once we know how the teams are, there will be a day of play off with the first 8 teams in the table, with quarterfinal, semifinal and final matches. This will be done between March 24 and 26.
Both the revelation of that mysterious clown who turned out to be Kun Agüero himself, as well as the penalty that Ibai scored against Casillas or the match that Ronaldinho played with Porcinos, among other great moments, were key for the show to continue its course and continue fostering expectation in networks. Nevertheless, the very rules of the game and its structure already make it interesting enough as for there to be a whole hobby behind it. And it is that although these last two days have been “the weakest” compared to other days, they are still very solid and give confidence that there will continue to be interest for a long time.
Kings League expands and its figures are not very far from those of LaLiga
The competition is in the interest of expanding even more, since in addition to the Queens League starring women’s teams, will also take Brazil, being Ronaldinho the president of this project in that country. The intention is that the tournament also reaches other territories, in addition to creating a competition in which minors can also participate. This last competition will have the name of “Prince League” and children between 10 and 11 years old will be able to participate.
If we compare the numbers that the LaLiga matches in the first division reap, they really are not that far away. According to the LaLiga tweet that made reference to their numbers against the Bahrain GP, the match between Barcelona and Valencia last day accumulated a total of 776,362 viewers on average, while the Kings League numbers without counting their moments stellar They are usually around more than 400,000 people live.
i ️ No, it is not true that F1 had more audience this Sunday than LaLiga as some are misinforming. F1 had 653,074 viewers on average and Valencia-Barça 776,362 (sum of the 2 channels) #FakeNews
📺 ⁰⁰[Datos: Kantar, fuente oficial de audiencias TV residencial] pic.twitter.com/UHgGvVlq58
— LaLiga Corporate (@LaLigaCorp) March 6, 2023
Here are several factors to take into account. And it is that we are comparing a competition that can be seen totally free from Twitch or YouTube, compared to a tournament that is televised on pay channels and almost exclusively on platforms such as Movistar + or DAZN. Besides, it is not the same to talk about the viewers of a streaming than the data of Compartir in TV or the impact that there is in social networks. However, despite the differences, it is clear that the Kings League is causing a sensation, and that there is also a large number of users who are interested in the project despite not being a football fan.
The Kings League will continue next Sunday March 19 in its eleventh and last day before the Playoff. It will be that day when we find out which will be the first 8 teams in the table that will compete to win the trophy after weeks of work and entertainment. After that, the ‘Final Four’ will take place at the Camp Nou itself on March 26, where we will find out who will win among all the teams.