As a general rule, we use this well-known online music service to listen to our favorite songs, whether through its free or paid option. But the top managers are now testing a series of tools and new content that will make what you pay more expensive here for using the platform. You already know that you have the possibility of using Spotify for free, although with many functional limitations.
At the same time you will find large amounts of advertising, which is why many music lovers prefer pay your monthly subscription. This way they will be able to access all the music they want without interruptions and they will even be able to download songs locally. Well, now for these users who have a paid account on the music platform, Spotify wants to promote the use of audiobooks.
As you can imagine, this will allow Premium customers to listen to certain books found in the catalog while walking or exercising. However, in order to enjoy these contents that we mention, Spotify offers us a very different payment system what we are used to with music. Perhaps this is one of the main reasons why the use of audiobooks is not having the success initially expected.
This is how Spotify wants you to pay more for yourself
And we must keep in mind that in this case we will have to pay for each of the contents of this type, that is, for each audiobook, independently. Currently the platform has more than 300,000 titles available in its catalog. In addition, we will have the possibility of downloading them, paying for them through an external website, and storing them in the application as if it were just another musical song.
But as we told you, this type of content at the moment is not having the expected success. Hence, they are currently launching an initiative in order to promote the use of audiobooks among users who have a paid account on Spotify. To do this, what they are doing is offer a total of 20 hours of listening of these contents free of charge for those interested. Without a doubt, this is a way like any other to try to convince your customers of the benefits of these audiobooks so that they try them at no cost and continue purchasing new content later.
This is an initiative that is currently being carried out with the content of various publishers in the US. However, it is expected that the movement to promote these audiobooks spread to other countries. What is not entirely clear is whether Spotify premium users are willing to pay even more to enjoy this content that we are talking about.