It’s not easy to stand out against X, which is constantly growing and gathers a mass of users every day. While many companies would have already given up, this is not the case for Meta, the company managed by Mark Zuckerberg still believes in its social network and improves it again and again to reduce the popularity gap with X. Threads unveiled several features today that were highly anticipated by the community!
Threads presents several new features
Threads announced tonight the introduction of several web tools to help users better understand the performance of their content. These new features make it easier for creators and businesses to track the impact of their posts. By making data analysis easier, Threads simplifies the planning process and helps users adapt their strategy based on results.
To measure the reach and effectiveness of posts, Threads has introduced new performance metrics. Users can now track the number of views, replies, reposts, and quotes for each post. Additionally, a tracking tool allows users to visualize how their follower count has changed over time. Threads also provides demographic information, such as the age, gender, and geographic location of followers, providing a better understanding of the audience.
Draft Management
Threads now allows you to write and save multiple drafts of posts. Users can store up to 100 drafts, making it easier to plan and prepare content in advance. This feature is especially useful for those who want to organize their work more efficiently, keeping multiple ideas and projects in progress without publishing them immediately.
Content Planning
A new scheduling feature has been added, allowing you to create and schedule posts for later publication. Users can schedule multiple posts per day and plan their content for several days in advance. This scheduling capability is essential to maintain a consistent presence on the platform, while optimizing work organization.
As Meta recalls in its press release, Threads.net, launched less than a year ago, was designed to make Threads easier to use, especially on the web. In May, the platform rolled out a new web experience, introducing pinnable columns and real-time updates for more fluid content management. In June, Threads also launched its API, allowing content creators and businesses to manage their presence on the platform at scale, automating certain aspects of their communication.
These additions demonstrate Meta’s commitment to providing robust tools for more professional and efficient content management, whether for personal or commercial use.