While its acquisition of Activision for 70 billion dollars is under consideration, Microsoft is trying to prove that it is not he who will encroach on the principle of free competition. And to do this, what better than to tap on Sony, which does not want Game Pass on its PlayStations?
In a press release addressed to British regulators, Microsoft explains that it was slammed in the face by Sony after offering it an expansion of the Game Pass on the PlayStation ecosystem. The news comes as no surprise, but it does give Microsoft plenty to show to the authorities examining its titanic Activision-Blizzard takeover plan that it is actually Sony that is behind the principle of openness and free competition is problematic.
This information emerges as regulators closely monitor the intentions of Microsoft, which could, through this acquisition, gain significant market dominance by getting its hands on the very popular license. call of duty, published by Activision. A license that Microsoft has promised to continue to use on Xbox as on PlayStation… but which should however enter the Game Pass.
Passing Sony off as a vindictive market leader… and banging on the PlayStation Plus
” Xbox plans to bring content from Activision Blizzard to its multi-game subscription, Game Pass. This will benefit gamers, increasing subscription value and expanding access to Activision Blizzard content — Activision Blizzard has not allowed its licenses to be included in third-party subscriptions in a meaningful way in the past “Explains Microsoft while adopting the posture (a little truncated) of a outsider scorned by the first player in the video game industry.
Microsoft says Sony has “chosen to block Game
Pass from PlayStation” and that it has “elected to protect its revenues from sales of newly released games, rather than offer gamers the choice of accessing them via its subscription, PlayStation Plus.” All a response to UK’s CMA pic.twitter.com/ytOIhLRoIr
—Tom Warren (@tomwarren) October 12, 2022
” This increased competition [du Game Pass] was not well received by market leader, Sony, who opted to protect its revenue from sales of newly released games, rather than offering gamers the choice of accessing them through its subscription, PlayStation Plus “, continues Microsoft in a press release addressed to the British regulators, consulted by Tom Warren, journalist for The Verge.
Microsoft’s argument is essentially limited to saying that Sony doesn’t need Game Pass because it’s already number 1 in the market thanks to its PlayStation Plus offer. A way of presenting things to the advantage of the Redmond giant, which wants to prove that it is in good faith by revealing to regulators the underside of its relationship with Sony – and the refusal of the latter to the idea of host a competing subscription service on its own consoles, even if it means depriving players of the benefits of healthy competition.
Although Sony’s decision seems logical, given that Xbox Game Pass and PlayStation Now are direct competition, it mostly shows that Call of Duty is a fundamental piece in the video game industry, both for Xbox and PlayStation. Call of Duty, which is not only one of the best-selling games on PlayStation year after year, but also one of the most revenue-generating games for PlayStation.