The creation of this figure is reminiscent of the classic Lego computers that came tilted in the spaceships of childhood. So they show fake radar scans, scrolling text, even an interactive homage to the Death Star trench segmentation computer that moves when exposed Lego studs are touched.
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During 2021, LEGO recorded 7.4 billion euros, which is equivalent to around 155 billion Mexican pesos in revenue.
According to Brown, all of this is also powered by real Lego bricks: the vintage 9V battery box and the bricks with electrical contacts that Lego discontinued in the ’90s.
It is enough to feed a 72 x 40 pixel OLED screen and an STM32 microcontroller with a 48 MHz Arm Cortex-M0 processor and 16K flash, to obtain the results that he made known through the internet.
In addition, he himself developed the programs for this small computer to run.
He explains that last year, Weta Workshop’s graphic engineer was browsing AliExpress when he saw some incredibly small and cheap 0.42-inch OLED screens. That’s about the size of a keycap, he thought.
This example is one of several existing ones that, with the help of LEGO, are assembled and shown on the Internet, since recently, a user shared on YouTube the latest update of his city made of LEGO blocks. With this, the user’s loyalty to the brand shows the importance of satisfying the needs of customers and generating a deep bond.