Apple is preparing to enter the home security market with a major innovation: a connected doorbell incorporating Face ID technology. This new approach to smart home could redefine our daily access control habits.
A doorbell made by Apple
The Cupertino giant is currently developing a connected doorbell equipped with an advanced facial recognition system. Its operating principle will be similar to the iPhone’s Face ID: residents will just have to look at the camera for the door to unlock automatically.
The device will integrate Apple’s Secure Enclave chip, guaranteeing secure processing of biometric data, as is already the case with the brand’s other products. This doorbell will be compatible with existing HomeKit locks, but Apple could also partner with a specific manufacturer to offer a complete solution at launch.
An ambitious strategy for the connected home
This new product is part of a broader offensive by Apple in the smart home market. The sector is booming, with forecasts reaching $116.4 billion by 2029. To stand out from competitors like Amazon’s Ring, Apple is banking on its expertise in privacy and security.
The doorbell will integrate Apple’s new “Proxima” chip combining Wi-Fi and Bluetooth. It is part of a larger ecosystem including a smart home hub planned for 2025, as well as an indoor security camera, creating a complete ecosystem capable of competing with Amazon among others.
Mark Gurman does not expect to see this product before 2026, but his announcement demonstrates Apple’s ambition to establish itself in the connected home market, until now dominated by Amazon and Google. This smart doorbell could well represent a new step in the ever-deeper integration of Apple technologies into our daily lives.
