Since the election of Donald Trump, supported by Elon Musk, many people have decided to leave the social network X in favor of alternative platforms. Media outlets have also announced the end of publications on their X accounts. Among these, there is The Guardian, but also the French media outlet Ouest-France. In any case, this exodus seems to benefit Bluesky.
Bluesky offers an interface quite similar to that of the old Twitter. And since the American election, its traffic has exploded. A few days ago, we talked about this platform crossing the 15 million user mark. And as this article is written, Bluesky already exceeds 20 million users.
A threat to Threads?
Bluesky’s growth in recent days has been impressive. And if it does not yet have a user base as high as that of Threads, which claims nearly 275 million monthly active users, certain data could worry the Meta group. Indeed, according to a Similarweb study, the number of daily active users of Bluesky in the United States now exceeds that of Threads.
“In the US and UK, visits to the Bluesky website have exceeded those to the Threads website, indicating strong interest from potential new users”indicates the company. “Globally, Bluesky didn’t quite surpass Threads in terms of daily website visits in the days following the election, but it came close.”we can also read in the Similarweb study.
In any case, Bluesky could quickly become one of the major online platforms, if its growth continues at the same pace. According to Similarweb estimates, since the US election, usage of the Bluesky app has increased by more than 500% in the United States. Internet users’ interest in this platform is also visible in the ranking of the American App Store, where Bluesky is number 1 for free applications at the time this article is written.
- Since the election of Donald Trump, the number of Bluesky users has increased sharply
- And the alternative to X now has more than 20 million users
- Data also suggests that it also threatens Threads, the alternative to X offered by Instagram
- At the time of writing, Bluesky is number 1 in the US App Store ranking of free apps.