Pride 2025 is just around the corner, and Apple is preparing a limited-edition product that will be a hit with the brand’s fans and advocates for the LGBTQ+ community. In this article, we tell you about the new products Tim Cook’s team has just announced to celebrate the holiday.
Apple has launched a new Sport Band, an exclusive Apple Watch face, and iPhone and iPad wallpapers commemorating diversity and pride. This edition not only celebrates the LGBTQ+ community but also promises to be a collector’s item for those seeking a unique and one-of-a-kind design.
Celebrate Pride 2025 with Apple
The new Pride Edition Sport Band is a masterpiece set apart by its unique design and handcrafted craftsmanship, featuring a series of rainbow stripes that vary in size and shape, creating a vibrant and colorful aesthetic that symbolizes diversity. Each band is hand-assembled, ensuring that no two are alike, reflecting the individuality and richness of the LGBTQ+ community.
The stripe design is inspired by the various pride flags that represent different groups within the community. The black and brown stripes pay tribute to Black and Latinx communities, as well as those affected by HIV/AIDS. The light blue, pink, and white colors represent transgender and non-binary people, while the traditional rainbow stripes remain the universal symbol of LGBTQ+ pride.
This model will be available in three sizes: 40mm, 42mm, and 46mm, and with two lengths to fit wrist sizes: S/M and M/L. Additionally, the 46mm version is compatible with the 44mm Apple Watch models, allowing many users to enjoy this exclusive design. It will be priced at $49 in the United States and will be available in Spain for around €60.
In addition to the band, Apple unveiled the new Pride Harmony watch face, which will be available in the upcoming release of watchOS 11.5. This new watch face features a dynamic design, as the rainbow stripes change shape on the watch face to form the hour markers when the user raises their wrist, a detail that adds a touch of interactivity and modernity to the design.
But that’s not all. Apple has also released new wallpapers for iPhone and iPad that perfectly complement the band and watch face design. The wallpapers feature the same vibrant colors as the rainbow stripes and, like the watch face, react to the movement of the device. It’s a fun and symbolic detail that demonstrates Apple’s commitment to the LGBTQ+ community and to the modern aesthetic that characterizes its products.
The update will be available in the next version of iOS 18.5 and watchOS 11.5, which are currently in beta, and after this announcement, everything points to the final version being released very soon.
For collectors, Apple is still selling some of the Pride band’s back issues, so those who were left wanting an older edition will still be able to get it while supplies last.
