We have been announcing this Apple's own movie. It has already had its premiere, which has been better even than expected, both in the United States and in the rest of the countries, exceeding all records of previous productions of the company.
Today, we are going to make a summary about it, when We can see it on Apple TV+ Free, and how much it has been raised until today, although it could still accumulate much more, since it will continue in cinemas a few more weeks.
F1 box office success: soon in Apple TV+
F1, the new film starring Brad Pitt and produced by Apple Studios, has had a spectacular box office start. Only in the United States and Canada has raised more than 55 million dollars In its first weekend, already global level already exceeds 144 millionespecially driven by the enthusiasm for Formula 1 in Europe and Latin America (Spain currently has it on the billboard, with great success).
For Apple, it's about greater cinematographic success to date (estimating that it will surpass in profits to the rest of Apple's productions together). With an estimated investment of between 200 and 300 million dollars, they have opted strong not only in production, but also in a very complete marketing strategy. From their presentation at the WWDC to promotions in Apple Music, discounts on products and presence in Apple Maps, they have used their entire ecosystem to boost the film, and it seems that it is working.
The promotion has also been adapted by regions, since in the US, it has focused on the figure of Brad Pitt, while in Europe and Latin America the focus has been Lewis Hamilton (with the presence, although not main, of others such as Carlos Sainz). The film has premiered in more than 3,600 roomswith a large part of the public, choosing to see it in IMAX To fully enjoy high -speed scenes, although we can see it in other formats, if our closest room does not offer it.
Although it is an Apple production, it has not been launched directly in streaming (trying to get money in physical). First it will arrive in cinemas, then it will be available for rent and digital purchase, and you can finally be seen in Apple TV+predictably in autumn. In my opinion, if you are very successful in cinemas, it will take longer to arrive, trying that everyone pays to see it.
For now you have two options, or go see it in cinemas, if your country has it, which would be quite logical, or wait to see it, for free, in Apple TV+, the streaming platform that has 7 days of proofand a very low posterior price, trying to compete with Netflix and other rivals.
And you, have you already gone to see her? Do you think it's worth it? Leave us a comment, without spoilers, of what you consider about it, whether you have seen it, as if not, with the expectations you have. There are many lovers of Formula 1 who surely have not lost the opportunity, this weekend for it.
