Andrew Yeung is not just anyone in Silicon Valley. The latter notably served as global product manager at Google and head of business planning and operations at Meta. However, he affirms that his training and his career are in no way exceptional. What allowed him to land these prestigious positions: an impactful CV that allowed him to sell himself.
5 tips to make a difference
In a testimony published on the site Business Insiderthe framework therefore gives valuable advice to aspirants which we consider interesting to relay. When writing a CV, he says, you should leave nothing to chance, because most employers only spend a few seconds on this document before moving on to another.
It is therefore appropriate to get to the point by creating a CV in PDF format of one page in black and white which focuses on clarity. The latter must have well-formatted bullet points, contain no typos and mention your contact details, your LinkedIn profile and your site if you have one.
Personalization is another fundamental element, according to him. Indeed, many candidates send the same CVs to each company. For his part, he tries to use specific formulations, concepts and verbs which show that he has studied the position sought after.
Andrew Yeung suggests emphasizing the impact you have had in your previous professional experiences. He cites an example: “Increased sales for the menswear category by $10 million per year by contacting 15 new distributors and onboarding them to the platform with an 85% close rate. »
Another essential point, according to him: simplification. The recruiter will not necessarily be familiar with the technical jargon and acronyms that you will use. So use clear language that explains what you did in your previous jobs.
Finally, the framework recalls an essential fact. If the CV can help you distinguish yourself from other candidates, it cannot do everything. Building a strong professional network and having contacts within the company can help. Mastering the job interview process is also important.
The qualities sought at Apple
For his part, Tim Cook has in the past indicated the qualities he looks for in Apple employees. The ability to collaborate as a team is an essential aspect within the Cupertino company, as is creativity.
The boss of the apple brand also expects his employees to be curious and to demonstrate solid expertise in the areas they will have to deal with. More information on this in our previous article here.
