Apple has already confirmed it: there will be no event to announce the new Macs with the powerful M4 chip. However, he has announced that next week will be a “exciting week of announcements”starting on Monday morning, in California time, so here it will be around 7:00 p.m.
In other words, Tim Cook’s guys come to confirm that next week the new MacBook Prothe redesigned and more compact Mac mini and the new iMac range.
Release date of the new Macs
This was announced by Greg Joswiak, vice president of marketing for the Cupertino company, who intriguedly dropped this confirmation on his social networks.
“Mark your calendars Mac,” Joswiak wrote, noting that starting Monday Apple will have “an exciting week of announcements.” Without a doubt, a wave of new features is coming that, although without a special event, promises to revolutionize the firm’s range of Macs and other devices.
Mac (😉) your calendars! We have an exciting week of announcements ahead, starting on Monday morning. Stay tuned…
October 24, 2024 • 18:13
The surprise not only comes from the absence of a presentation event, but also from the possible launch of the expected M4 chips on several Mac models. Rumors that have been circulating in recent weeks point to the arrival of new Mac mini, iMac and MacBook Pro models, all equipped with the powerful M4 chip. This processor, which landed a few months ago in the iPad Pro, is now expected to be the central core of the next entry-level Macs, while the Pro and Max versions of the M4 would power the more advanced ranges of the MacBook Pro and the Mac mini.
The M4 processor is an important evolution within the Apple Silicon chip family, and promises notable improvements in performance and energy efficiency, which will not only benefit the overall performance of Apple applications, but also the optimization of new functions, especially on Apple Intelligence, the Apple artificial intelligence. Additionally, Apple could raise the standards of its base devices by introducing 16GB of RAM instead of the 8GB traditionally included in its entry models, for smoother performance.
Although the design of the new iMac and MacBook Pro would remain unchanged, the Mac mini could undergo a physical transformation. According to rumors, the Mac mini could adopt a more compact designapproaching in size to the Apple TV. This reduction in dimensions would allow for a more minimalist look, although it could be a little thicker.
What will Apple release next week?
Monday will not only mark the start of updates to iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1, but also the possible start of hardware releases. Although the company has not confirmed the exact order of the announcements, it is possible that, as on previous occasions, Apple will choose to present a different product every day.
This strategy allows Apple to continuously maintain the public’s attention, while simplifying the logistics and production costs of an in-person event. Furthermore, as these are launches that will be announced through press releases, it is possible that Apple seeks to surprise with each new delivery, generating a kind of “virtual event” that will keep the technological community in constant expectation.