A January 23, 1985Apple launched one of its star products, or at least it seemed to be at that time, time where this company did not have so many devices, so any presentation could be a success, or a failure, especially when you innovate so much.
It was the Laserwriterits first laser printer and one of the first in the market to incorporate adobe postscript technology. I am sure that you did not know its existence, although it was something unique and its price did not go unnoticed precisely.
What was Apple's laserwrite
This team was presented with a customer objective other than the rest of the devices that are usually seen today, since it was not something that a normal user would buy, in the first place for their functions, since the majority they did not need in their day by day, and, on the other hand, for the price, which, as we said, was not cheap, because the Laserwriter went on sale for $ 7,000that to change, with inflation, would be about $ 24,000, that is, a barbarity similar to what a car would cost us.
The possibility of Create brochures and magazines Without having to go to a professional printing press, it was one of the reasons for this product, although of course, not everyone could afford it, and less if it was leisure. That added that technology progresses very fast and other companies began to produce similar, but more modern equipment, already a lower price, made Apple's sales fall rapidly, since, on the other hand, the laserwriter I only printed black and whitesomething that changed with the arrival of these other brands, allowing color.
In addition, the company had financial problems in the 90s, so, together with Steve Jobs in 1997, it was the key point for them to withdraw the laserwriter from the market, and we never knew about it again.
From that moment, and although we could currently compare it with a normal printer, which everyone can have at home, Apple left the business, and did not want to know more about this marketfocusing more on computers, mobile, tablets, and everything we currently know, and that, finally, it has been good for them, being almost ruined, to being the company with the greatest contribution in the world in the world.
And you, did you ever hear about this product? The truth is that I, being a fan of Apple, I have heard it a few times, and although I knew its existence, I have never been able to see an original or original replica, and although it will be nothing that impresses us today, Yes, it was one of those products that marked the evolution of what we can know today as a printer, so we have to thank Apple even for projects that never succeeded, and that advanced progress and competition to be where We are today.
