Apple continues to explore the possibility of launching its own smart glasses, similar to the popular Meta Ray-Ban, but with a Advanced integration with the iPhone and artificial intelligence functions. In this way, I would enter an unknown market for Tim Cook's boys and in which they could give much to talk about.
According to Mark Gurman from Bloomberg, the company has not yet made a definitive decision, but continues evaluating the product potential. Unlike the Apple Vision Pro, these glasses would not be a complete augmented reality device, but would have microphones, cameras and an experience optimized by AI to offer practical functionalities on a day -to -day basis.
New Apple glasses?
Apple's idea of developing smart glasses is not new. In its initial plans, the company wanted to design a light accessory with advanced capacities of augmented reality, but technological limitations have slowed their development and have focused the efforts of their engineers in other products. In the beginning, it was stated that these glasses connected to the iPhone to take advantage of its processing power, but the autonomy and performance of the phone were not enough. Then, it was considered to be linked to a MAC, although this option also did not convince the company's managers, which led to having to paralyze the project.
Despite these obstacles, Apple has not abandoned the idea completely. According to Gurman, the company has been conducting internal studies to evaluate the acceptance of the product and is working on a adapted version of visionos for lighter glassesunder the name “Atlas”. This operating system could allow a more fluid interaction with Apple devices, providing real -time information and new forms of communication.
Apple's interest in this type of technology is not long, since the company has been exploring the field of augmented reality, and although the pro vision are its current commitment in this segment, its high price and a use still to discover make it not accessible to all users. Smart glasses more affordable and functional They could be the key to expanding your market and offering a more natural and intuitive experience than your current device.
Affordable version of the vision pro and airpods with cameras
In addition, Apple is also working on a hybrid device that would combine the functionality of airpods with integrated cameras. This product, according to Gurman, would use advanced sensors to capture information from the environment and improve the artificial intelligence capabilities of the Apple ecosystem. It would be an evolution of current headphones, with new possibilities for interaction with Siri and notification management without using the hands.
The big question is whether Apple will offer a product that sets the difference in a market where competition is already established. Meta glasses have shown that there is some demand for devices of this type, but Apple will have to differentiate. If you find the balance between functionality, design and price, it could be before your next great success.
