Meta, the company that owns Facebook, Instagram and WhatsApp, is preparing the launch of an independent artificial intelligence application that seeks to compete directly with Openai Chatgpt, Google Gemini and Microsoft Co -ilot.
According to CNBC, this new platform, called goal AIit would arrive in the second quarter of 2025 with the aim of positioning itself as the best alternative in the generative AI market. Should Apple Intelligence be sought?
Goal wants to bring artificial intelligence to another level
Currently, goal AI is already integrated into some of its applications, such as Facebook and Instagram, where it is mainly used in search and content generation functions. However, Mark Zuckerberg's company believes that the launch of an exclusive app for its AI assistant will allow users to interact in a more advanced way, promoting their capabilities and consolidating their presence in a sector dominated by Openai and Google.
Zuckerberg has repeatedly expressed his ambition to make the goal into the leader in artificial intelligence before he finishes 2025. To achieve this, the company not only plans the launch of this application, but also a series of improvements in its algorithms and language models, with the intention of offering more precise and creative responses. What is clear is that artificial intelligence is the technological career of the moment.
New app for Instagram reels
Although goal AI will be Free usethe company is exploring the possibility of introducing a payment version with advanced characteristics. This strategy is similar to that adopted by OpenAI with Chatgpt Plus, suggesting that goal could offer a more sophisticated experience for those willing to pay for it. Perhaps you could apply a maximum of messages or interactions with the most powerful model to, after reaching this limit, suggest that you subscribe to your payment model, or to wait until the limit is restored.
The development of this new application is not the only novelty that we can expect in the short and medium term by the goal. Recently, it has been leaked that the company also works in an exclusive app for the famous Reels, separating this Instagram function in an attempt to step forward and compete with Tiktok in a much clearer and more obvious way. Everything points to what goal seeks to diversify its ecosystem and make the most of its artificial intelligence technology on different platforms, and wants to do it now. We will see how this shakes the general technological context, since it is one of the leading companies of the moment.
With this movement, Meta enters fully into the battle for generative AI, challenging giants who have been in the sector for longer. The key to its success will depend on the ability of its model to offer quality responses, as well as on the adoption by users. At a time when artificial intelligence is becoming a key tool for productivity and entertainment, Meta seeks to position itself as an indisputable reference. Will you get it?
