In a little over a month the presidential election will take place in the United States, a context which brings numerous debates and a lot of tension among Americans. Since this summer, many personalities have spoken out in favor of Democratic candidate Kamala Harris, although they were mainly musical artists or Hollywood stars, it is rarer to see bosses of large companies come forward for a candidate. However, Reed Hastings, the co-founder of Netflix, expressed his public support for the Democratic candidate and even made a donation, which caused a wave of Netflix subscriber terminations!
Terminations keep coming in the United States
According to a recent report from Bloombergthe recent position of Reed Hastings (co-founder of Netflix) in favor of Kamala Harris for the 2024 presidential election caused a wave of terminations in the United States. Indeed, Reed Hastings expressed his support for Harris in two ways: through a publication on the social network
Faced with this support, Donald Trump voters quickly came together on social media in recent days via hashtags (#CancelNetflix) and called for mass terminations to express their dissatisfaction with Reed Hastings’ decision. which resulted in his personal image, but also that of his company, in favor of the Democrats.
Since the start of the mobilization, Netflix has lost around 2 million subscribers in the United States, the report speaks of a cancellation rate of 2.8%. This statistic seems low overall, but when we look at it compared to the second quarter of 2024, it is quite high, especially since the end of account sharing where the rate of new subscribers had taken over those who canceled.
On Will this movement intensify until the presidential election which will take place at the beginning of November? One thing is certain, it is that this declaration and donation from the co-founder of Netflix did not reach many American homes.
Let us point out, however, that Reed Hastings is not the only boss of a large American company to support a candidate in the American presidential election; other bosses have made large donations to both Kamala Harris and Donald Trump since the beginning of the year. Businesses also make donations directly to candidatesthis is the case of American Airlines which made a donation of 134,000 dollars to Donald Trump or even Apple which spent 225,390 dollars to Kamala Harris.
#CancelNetflix pic.twitter.com/Des1jqbUZS
— Barca2019 (@Alfredrog1) September 30, 2024
BREAKING: Netflix Cancellations Surge After Hastings Backs Harris
Netflix’s US cancellations nearly tripled after co-founder Reed Hastings endorsed Kamala Harris with a $7 million donation. pic.twitter.com/oDp8FZpslx
— Adrian Dittmann (@AdrianDittmann) September 30, 2024
Canceled my @netflix account.
I’ve been leaning towards it and then the endorsement for a propped up false presidential candidate.
FU #CancelNetflix— PowellSez83🇺🇲 (@JPowel80308) September 30, 2024
We already canceled Netflix a long time ago, but if you have not done so already, it’s now time to #CancelNetflix pic.twitter.com/16jai1lNHH
— Dr. Taylor Marshall™️ (@TaylorRMarshall) July 25, 2024
