After the latest sales reports, you can see how The iPhone 16 Pro model is the least sold of the yearBelow, logically, of the rest of them, launched in the same period, something that can attract attention because it is not the most expensive.
However, it follows a very logical pattern, and this model is one of those phones that do not just convince people, since it is very expensive, and it does not carry everything that should, therefore choosing, therefore, among the Max version, or directly a cheaper one.
IPhone 16 Pro sales result
According to CIRP data. In the first quarter of 2025, the iPhone 16 Pro and Pro Max models jointly represented 38% of iPhone sales, a decrease with respect to the 45% that the equivalent models of the iPhone 15 reached in the same period of the previous year. Specifically, the iPhone 16 Pro (smaller model) fell to 17% of salescompared to 22% of the iPhone 15 Pro last year.
On the other hand, the basic iPhone 16 sold much more than its predecessor, reaching 20% of sales compared to 14% of the iPhone 15 in the same period last year. It seems that Many people preferred to go for the simplest optionperhaps because it improved enough and, at the same time, it is cheaper than the pro models.
The arrival of the iPhone 16E has also caused them to go for this type of terminals, more economical but have most needs, and that many users, with few notions in technology, do not end up paying 500 euros more, for having an extra extra camera, or a screen with more Hz.
We will have to see how Apple focuses on the arrival of the iPhone 17, with that New Air modelbut it seems that the PRO does not just convince, since, with respect to the Max, they have little battery, and a logically, smaller screen, so many, looking for that size, go for a normal or 16E 16E, and those who want something bigger and with autonomy, the pro max, leaving that PRO for a very specific audience, however, it does not surprise us either.
It is not a bad fact to Applesince the benefit per device is very similar, although it is more expensive than the normal, since it also costs more to produce it, so, while general sales continue like this, we do not believe that there are many changes. Currently, they have managed to be The best selling brand in the worldfor the first time in front of Samsung, so it seems that they are doing things better than we believe.
And you, are you pro, pro max, plus …? Leave us a comment with your preferred iPhone type and the reasons why you choose that. In my case I have precisely the PRO, and I would not return to him, seeing the difference in autonomy with the Pro Max, and the screen size, since once you get used to it, you look small, and you want to try a larger one.