The Yuka application tackles harmful additives in our food head-on. This new feature, launched in November 2024, allows 22 million French users (60 million worldwide) to directly challenge brands that
If something has distinguished Applebeyond the minimalism prevailing in its products and the creation of a complete ecosystem of devices, is its firm commitment to preserving the environment, with the
If the automobile is a symbol of freedom and independence, this can quickly turn into a source of frustration when it breaks down. A study carried out by the insurer
It's curious, but yes, there are countries where Apple is the undisputed kingand has no rivals. Despite its price, it is capable of being the best-selling brand, and it does
Every year, there is a new edition of the Best Global Brands ranking, this is an annual study carried out by the brand consultancy agency Interbrand. The objective of this